DISCONTOUR SERIES 2025

discontour Series 2025

Every cyclist knows those moments when the world around them transforms. When pure speed turns landscapes into brushstrokes of color, when laser-sharp focus on a technical descent makes everything else fade away, and when pushing through the pain barrier creates a tunnel vision toward victory. Then there are those long hours in the saddle, where time itself begins to blur, and the rhythmic motion of pedaling becomes a meditation in motion.

The 2025 Discontour Series captures these intense experiences where reality meets perception. Each design is inspired by the different ways cyclists experience blur – from the rush of speed that paints the world in streaming colors, to the heightened focus that dissolves everything but the trail ahead, to those precious moments of absolute effort when the only clear thing is your goal, and to the ethereal state where hours on the bike meld into one continuous journey.

This collection is our tribute to cycling’s ability to alter our perception, celebrating those fleeting instances when everything else melts away and we find ourselves in perfect harmony with our bike, the road, and our own determination.

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